Saurora Grace
Sexologist & Intimacy Coach
About
Our aim when working with this client was to craft a beautiful, premium-looking brand for them that would clearly communicate the nature and value of the services it offered, even to an unfamiliar audience. Additionally, we were also tasked with the design and development of the client’s website and social media content and strategy, with a large focus on launching the brand on Instagram.
As part of this project, we had to navigate the limits of social media censorship and craft a visual identity that captures the sensual and playful nature of the brand without falling into cliches or appearing cheap or vulgar.
In order to deliver on this brief, research-led strategy and website copy were developed which were incorporated into the visual identity of the brand and the website planning and experience design.
The serpent–
symbol of ‘fertility and rebirth’. Coupled with its association with guardianship, the snake made a powerful symbol for us to use throughout our visual exploration of the brand.
For the visual identity, the serpent was the main symbol driving the aesthetics of the brand.
The final deliverables for this project took the shape of a full brand identity, social media content, messaging guidelines, and a fully responsive website.
I cant recommend these two lovely gals enough! They worked tirelessly on my website and branding. They made sure we had a good connection and that we vibed together well. My website and branding is amazing and I have made 2 new wonderful friends. They are all about helping people who are trying to make a difference in the world, and that really warms my heart. Honestly, they whole ethos is amazing. Do not look anywhere else for whatever you need.
Saurora, owner of Saurora Grace
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